Manager In House Marketing I

5140
Local Marketing
Charleston, SC
May 15, 2025

Executes Strategy

  • Execute tactical marketing plans as set by the Director of Marketing to exceed plan, tour flow, cost/sales efficiency and net volume targets for local Marketing.
  • Recruit, hire and train Team Members for Marketing programs.
  • Manage and refine the relationship with Resort Operations, Sales and Direct Marketing. 
  • Manage and coordinate all tour flow for respective Sales Centers.
  • Champion Hilton quality customer care culture throughout all Marketing channels.
  • Maintain performance management standards, compensation plans and reporting Marketing programs.
  • Develop and manage relationships with local vendors, attractions, restaurants and hotel partners to support regional needs. 
  • Secure new business through IPC and In House tours. 
  • Secure future business through FPS Sales. 

Drives Execution

  • Coordinate tour schedule and availability locally with Administrative and Sales team.
  • Handle all Marketing related guest issues.
  • Handle all NQ’s for Marketing tours.
  • Handle tour issues in the lobby and Sales centers.
  • Responsible for Marketing presence at Sales Centers during tour rounds as needed and determined by Director of Marketing.

Build and Lead Talent 

  • Responsible for ongoing training and shadowing to increase production.
  • Work with HR to have all new Team Members attend New Hire Orientation and other training programs as needed.
  • Proactively seek and schedule ongoing workshops and training sessions to support maximum production, team building and corporate culture.
  • Coach the Marketing team in Guest Service and Booking on a weekly basis.

Drive for Results

  • Monitor the Marketing Coordinator’s sales pitches and customer interaction on a consistent basis.
  • Facilitate all marketing initiatives on the floor.
  • Responsible for ensuring FPS packages are being offered to guests who can’t tour at all desks.
  • Responsible for monthly reviews and maintaining monthly goals 
  • Work lobby or prearrival phone shifts as needed 

Overall

  • Must be available to work Saturdays, Sundays, evenings, holidays and any other days/ hours as required per business needs.
  • Carries out all reasonable requests by management of which the team member is capable of performing.

Required Qualifications:

  • 3+ years’ experience in Management
  • At least 2 years of local Marketing experience in areas such as In House Marketing and/or OPC.
  • Knowledge of on-site and area specific prospect generation programs.
  • Demonstrated success in managing relationships with branded hotel general management.
  • Must possess superior organizational and presentation skills. 
  • Excellent communication, training and team building background required.
  • Must be able to work flexible work schedules as needed to complete projects.
  • Must be able to handle multiple priorities and duties.
  • Requires alertness and attention to detail in projects.

Preferred Qualifications: 

  •  2+ years experience as a Manager of Marketing in a Vacation Ownership Environment.

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