Marketing Coordinator

3927
International Operations
Benalmadena,
April 8, 2025

SUMMARY

We are recruiting for a Marketing Coordinator to join our diverse and vibrant Hotel Marketing team. 

If you are a creative individual with analytical skills and a passion for Marketing & Distribution we’d love to hear from you. 

Key objectives for this role include:

 • To support the implementation of our hotel marketing plan, resulting in new arrivals and revenues for our European hotel budget.

 • Create inspiring Direct Marketing campaigns, including those on our brand websites, email marketing and third party OTA’s distribution channels.

 • Work closely with the team to support all Hotel Marketing efforts for our x24 brand properties in Europe. 

• Work closely with our third party suppliers to optimise property visibility and content. 

• Support the Regional Market Managers identifying new channel distribution opportunities, including the setup & onboarding of new contracts. 

• Through effective administration, maximise market share and overall European hotel revenue generation.

ESSENTIAL JOB FUNCTIONS

DIRECT MARKETING

• Build and coordinate inspiring direct marketing campaigns through the brand and sub websites for European Resorts

 • Monitor and oversee property campaigns & content on all brand websites for European Resorts 

• Coordinate activity through the property management systems, working with E-commerce colleagues

 • Coordinate the implementation of Email deployments 

• Proactive coordination of all online property content, erratas and policies 

• Submitting and following up on creative Workfront project requests 

• Liaise with internal and external business partners to maximise direct revenue generation, such as E-commerce or third party agencies 

EXISTING THIRD PARTY DISTRIBUTION 

• Maintaining and improving content and property listings on third party websites 

• Updating all distribution channels with errata notice updates and policies 

• Creation of third party offers and promotions e.g. flash deals and OTA discount promotions 

• Proactive coordination of property administration such as new project work, general administrative updates or marketing initiatives 

• Maximise relationships with third party distribution contacts, including communication through Microsoft Teams, phone, email and face to face 

NEW THIRD PARTY DISTRIBUTION 

• Setting up content builds for new distribution channels and third party contracts 

• Coordinating the build process and implementation of new contracts across all teams within department 

• Ownership of project implementation from contract handover stage

 • Submitting PCAS forms, finalising contracts with legal, signature and filing

 • Setting up accounting suppliers for payments of new contracts

 OTHER ADMINISTRATION

 • Keeping the channel log document up-to-date at all times 

• Keeping all marketing activity documents up-to-date at all times 

• Managing stock levels and reproduction of printed collateral including promotional items

 • Updating campaign tracking performance figures, reporting and analysis of data

 • Updating the marketing costs tracker with actual spend & submitting to accounts 

• Keeping all team training manuals up-to-date at all times 

• Keeping marketing procedure manuals up-to-date at all times

 • Scheduling and attending company webinars for personal development

 • Participation in daily team catch-up calls 

• Proactive in the personal development planning process each month 

• Contribute with effective ROI initiatives to increase overall EU revenue generation 

• Attending industry events and trade shows (when required) 

• Supporting the Groups Department (where appropriate)

EDUCATION AND EXPERIENCE

• Advanced speaking and writting skills in Spanish and English 

• Degree-level education in marketing, business management or similar area preferred, but not essential

 • Previous experience of working in a marketing, e-commerce or hotel industry role preferred, but not essential

 • Ability to prioritise own workload with a high degree of flexibility 

• Strong business and organisational skills 

• Strong problem solving through ability to diagnose and implement solutions

 • Effective, confident communicator, excellent speaking, reading and writing skills 

• Ability to multi-task with a strong eye for detail 

• Good understanding of Microsoft Office based applications, excel, word & PowerPoint 

• Power BI knowledge preferred, but not essential 

• Must be well presented

Required sometimes: 

• Attending industry events and trade shows.

 • Visiting resorts to identify new marketing opportunities and build commercial relationships

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